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Monday, September 28, 2015

Will C-3PO Take Your Job?

The film has yet to be released. In fact, it won’t arrive in theaters until December. But the merchandising is everywhere for Star Wars Episode VII: The Force Awakens.

It seems like Disney has managed to rekindle the same intergalactic interest that the original Star Wars generated. Luke Skywalker lives on. As does Princess Leia. And Han Solo, after his production injury aboard the Millennium Falcon.

Not that I follow these matters closely, but I’ve been told that the plot for this film will be set 30 years after the Battle of Endor and the events portrayed in Return of the Jedi. I got lost in the original Star War trilogy after finding Jabba the Hutt too disgusting for my tastes. I preferred the likes of C-3PO and R2-D2, which brings me to the point of my blog today.

I often enjoy reading columnist and cultural commentator Dr. Jim Denison. One of his recent contributions worth reading is titled, “Why Robots are Bad for Men.” I hope C-3PO gets a copy of this. http://www.denisonforum.org/cultural-commentary/1819-robots-are-bad-for-men

Denison cites a study from two Oxford researchers. Their estimates are that 47 percent of US jobs could be taken over by robots or computers by 2033. Jobs performed primarily by men are at much greater risk than those performed by women.

Here were some of the statistics cited:
  • More than 95 percent of the 3 million truck drivers in the U.S. are men; the newly developed autonomous vehicles could replace many of them.
  • Men hold 97 percent of the 2.5 million US carpentry and construction jobs; a good percentage of these job tasks could be replaced by robots. 
  • Women, on the other hand, hold 93 percent of the registered nurse positions. The study rates their risk of obsolescence at only .009 percent. 
  • And those tasks that involve a wide range of decisions and skills in a relational environment are least likely to be automated. Again, statistically, such jobs are generally found in the domain of women.
Denison cites this rather mind-bending premise. “Not only are jobs likely to be lost; our entire culture is being changed in ways we may not notice. In Sapiens: A Brief History of Humankind, Yuval Noah Harari notes: ‘Our computers have trouble understanding how a Homo sapiens talks, feels, and dreams. So we are teaching Homo sapiens to talk, feel, and dream in the language of numbers, which can be understood by computers.’”

Steve Wozniak, Apple’s co-founder, earlier this year warned that artificial intelligence (AI) will take over for humans. His assessment for the future had a definite bleakness to it. Fortunately he put it in non techno-geek terms.

Being quoted on this issue, Steve said, “…I agree that the future is scary and very bad for people. If we build these devices to take care of everything for us, eventually they'll think faster than us and they'll get rid of the slow humans to run companies more efficiently.”

Wozniak added, "Will we be the gods? Will we be the family pets? Or will we be ants that get stepped on? I don't know about that. But when I got that thinking in my head about if I'm going to be treated in the future as a pet to these smart machines…well I'm going to treat my own pet dog really nice.”

Earlier this year, dozens of the world’s top AI experts signed an open letter calling for researchers to take care to avoid potential “pitfalls” of the disruptive technology. Professor Stephen Hawking has previously said that the rise of AI could see the human race become extinct. Technology entrepreneur Elon Musk has also described the rise of AI in the past as “our biggest existential threat.”

Many Christians were already concerned about technology and the future. Several years ago, rumors circulated about a three-story computer in Belgium called, “The Beast.” Supposedly operated by the European Common Market, it would monitor the financial transactions of every person on earth. Author Joe Musser claims he wrote this into a fiction piece and it gained life from there. Joe said for several years he had seen the story being passed along as fact.

Followers of Jesus bring more to this world with messages of hope, peace, and love than we do of fear. But wise people do not ignore the signs of the times. As Jesus said…“But be on your guard. Don’t let the sharp edge of your expectation get dulled by parties and drinking and shopping. Otherwise, that Day is going to take you by complete surprise, spring on you suddenly like a trap, for it’s going to come on everyone, everywhere, at once. So, whatever you do, don’t go to sleep at the switch. Pray constantly that you will have the strength and wits to make it through everything that’s coming and end up on your feet before the Son of Man.” (Luke 21: 34-36, MSG)

In the meantime, like Steve Wozniak, I’ve started treating my dog a lot nicer. And my boss. I think I saw a C-3PO type arrive for a job interview.

That’s The Way WE Work. Click on the link to the right to connect via Facebook.

Catch “Let’s Talk with Mark Elfstrand" weekday afternoons from 4-6pm on AM 1160 Hope for Your Life. To listen to the live broadcast or a podcast of previous shows click here.

Monday, September 21, 2015

It Can’t Be This Hard

Today is September 21st. Peace Day. More on that in a moment. But to answer the famous question, “Can’t we all just get along?” The answer is no.

Take this recent story headline from Associated Press: “Burger King to McDonalds: Let’s make a McWhopper.” Full page ads in various newspapers carried the message. A one day truce it was called. For the betterment of mankind, of course. http://bigstory.ap.org/article/bb20c12b7c4845ca8681a5e5d39ed689/burger-king-mcdonalds-lets-make-mcwhopper

Burger King was attempting to get a cooperative effort with the “Golden Arches” folk to build a unique combination of a Whopper and a Big Mac. But only for a day. Peace Day.

As the AP story goes, “Burger King is tying the publicity stunt to a nonprofit called Peace One Day, which says it promotes Peace Day. The United Nations created the International Day of Peace in 1981 to coincide with its annual opening session in September. It then designated September 21 as the annual ‘day of non-violence and cease-fire’ in 2001.”

Call it a noble act. Call it promotional gimmickry. Ronald McDonald is not interested in such peace efforts. Ronald may smile at the kids, but not at the competition. Their CEO Steve Easterbrook in responding with a “no way” message, belittled the effort of burger war peace compared to “the real pain and suffering of war.” He then added, “P.S., simple phone call will do next time.” Put that in your Whopper and chew on it for a while. C’mon, man!

Well, I’m in a different kind of battle with the fast food giants. One that pleads for simple, friendly customer service and the basics in operating a restaurant. Allow me to share several examples.

At the McDonald’s I frequently stop at on my way home when my wife is out, most employees give me no welcome greeting. When I pick up my food, no “thank you.” At the Wendy’s near my office, the ketchup containers have been empty twice during the lunch hours I visited. And they were out of napkins. Hello…it’s lunch time. At Culver’s drive through, my last three meals came with no napkins. And the latest: on Friday night, my wife had a hankering for KFC grilled chicken. It was during the dinner hours but none was available. They were cooking it. Instead of serving it.

One of my favorites on this list happened a week or so ago taking our granddaughter to IKEA. They served up chicken fingers which yearned for barbecue sauce. Except…there wasn’t any. Inquiring at the counter I was told they’ve been out for a few days. My problem solving went into gear and I suggested that since a Meijer grocery story was two blocks away, maybe they could simply go and buy some until their shipment arrived so as not to disappoint customers. The young woman thought that was a good idea.

Aside from the expected reaction that “Mark, fast food isn’t very good for you anyway” I wish to affirm two companies who seem to get it right the majority of the time. One is Chick Fil A. Their folks go out of their way to make sure I have what I need. And the tireless service motto that they own is, “My pleasure.”

The second high energy, high service minded company is In-N-Out Burger. Mainly located in California, they are a fan favorite and outperform their competitors in serving up burgers and fries. They also are the ones who imprint Bible verse references on their cups and fry containers.

And so it begs the question…how can these two companies do it right so consistently? I believe it is based on a passion for the customer. Yes, you have to have food that people enjoy. All of the fast food companies lay claim to that. But not all can lay claim to placing such emphasis on customer care.

For the record, my father managed several different Perkins restaurants during my growing up years. I worked in all but one. At peak times, customer care can be a real challenge. If it’s your mission, however, you finesse it as needed.

I believe most people want to be treated well. They enjoy being respected when spending their hard earned money for a meal. They respond to people who care.

Jesus of Nazareth advised us this way, “In everything, therefore, treat people the same way you want them to treat you, for this is the Law and the Prophets.” (Luke 7:12 NASB)

Do this, Ronald McDonald, and everyone will enjoy a happy meal.

P.S.: My apologies to any franchise owners or managers who want their employees to serve better.

That’s The Way WE Work. Click on the link to the right to connect via Facebook.

Catch “Let’s Talk with Mark Elfstrand" weekday afternoons from 4-6pm on AM 1160 Hope for Your Life. To listen to the live broadcast or a podcast of previous shows click here.

Monday, September 14, 2015

Working at Misery

While I am not a big fan of catch phrases, I will now use one. I had an “aha moment” of my true career interest in 1991. After three years in Dallas, Texas, working at two radio stations, my life had come to a point of satisfaction in a “ministry driven” job. And then it became “life interrupted.” 

A few years earlier, I had been doing marketing work in Sacramento, California. One of my projects was writing brochure copy for a new trade show concept. The event became successful, and the company was developing similar ones in New York and Texas.

The owner of the trade show company called to tell me of this success. Then he invited my wife and I to join him for a nice weekend in Austin, Texas, at the Four Seasons Hotel. We gladly accepted.

My friend Gary knew of my background and interest in business and marketing. Over dinner, he asked what it would take for me to move from Dallas back to Sacramento to “head up operations” for his trade show business. Boom. Quite the unexpected.

In short, I gave him my parameters. He later called and offered me the job. We accepted. I left my ministry related work to go back to making money. And hopefully, lots of it for all parties concerned.

About a year later, I was at work and glanced at my watch. I gave a personal sigh and thought, “Good. About an hour and I can head home.” And that’s when it hit me. Working in radio, I rarely felt like I was looking forward to ending my day! Sure you get tired. But it was work I enjoyed and with which I connected. Especially…being on air.

Two months later, I was contacted about an on air job in Pittsburgh, Pennsylvania. In an awkward but important decision, I shared with my employer how I felt “called” back into radio. While painful to him, he released me from my obligation and sent me on my way.

The bottom line to my story is that since then, I have avoided any significant management role. My satisfaction has been met not by moving up any corporate ladder, but by seeking excellence in the work I enjoy most: being on air. Fortunately, that opportunity is still available to me.

This came to mind recently in reading an article by Arthur Brooks. And it serves as a good follow up to my blog of last week on Labor Day. Brooks is the president of the American Enterprise Institute and an opinion writer for our company, Salem Media Group.

Brooks’ piece, “Rising to Your Level of Misery at Work,” was recently published in the New York Times. http://www.nytimes.com/2015/09/06/opinion/arthur-brooks-rising-to-your-level-of-misery-at-work.html?_r=0

He reasons that in this age, people are not necessarily rising to their level of incompetence (The Peter Principle) but more commonly to a level of misery. They have accepted promotions that drive them from what they love doing to what they come to disdain. It’s about increasing pay, prestige, and responsibility.

Asks Brooks, “Why don’t people stop rising when they are happy? Because we are built to think that more is better — more power, authority, money, and responsibility. So we incorrectly infer that promotions will equal greater satisfaction. In an economy that has left so many people behind in recent years, this might seem like a nice problem to have. But it is a problem nonetheless, as recent research clearly demonstrates.”

Some of that research shows that while poverty creates one kind of stress, wealth creates another. A performance stress, if you will. These workers live under undesirable pressure.

Apparently, alcohol use increases with pay! Of those making over $75,000 per year, 81 per cent consume alcohol — much higher than those making less. It’s probably also why yoga or meditation has become more popular. You know, for stress — medicate or meditate … or both.

The reason I found Brooks’ piece to be a good follow up to my blog of last week is based on a single word: service. A 2014 article in the Journal of Positive Psychology revealed lawyers in public service roles were happier and more satisfied in their work than those driven by high incomes.

And the clincher? As Brooks notes, “Through this added layer of intentionality, almost any work can be understood as a genuine service job. The type of work is actually less important than the attitude of the worker.”

Jesus taught it this way: “Whoever wants to be great must become a servant.” (Mark 10:43 MSG)

What a concept!

That’s The Way WE Work. Click on the link to the right to connect via Facebook.

Catch “Let’s Talk with Mark Elfstrand" weekday afternoons from 4-6pm on AM 1160 Hope for Your Life. To listen to the live broadcast or a podcast of previous shows click here.

Monday, September 7, 2015

Labors of Love

Labor Day returns! I’d be interested to know, of all American holidays, which is the least recognized and celebrated? Many people don’t have a good working knowledge of Labor Day history.

Our actual holiday of Labor Day has an interesting history. The Christian Post shared some details of this a year ago. The article provides a good refresher. http://www.christianpost.com/news/labor-day-how-the-movement-became-a-national-holiday-125568/

Christians are divided on whether labor unions should be viewed as favorable. History has shown that many improvements in the workplace have come about through both the awareness and pressure applied by labor unions. That’s the good side.

But unions have also been known to be corrupt. Greedy. And, at times, violent in their treatment of those who don’t share their agenda. It’s hard to endorse that kind of organized labor.

But my blog today has a different focus. I’m recommending reading a fairly lengthy opinion piece in the New York Times. It’s titled, “Rethinking Work.” 

http://www.nytimes.com/2015/08/30/opinion/sunday/rethinking-work.html?_r=0

The story opens with the troubling reminder that “nine out of 10 workers spend half their waking lives doing things they don’t really want to do in places they don’t particularly want to be.”

The article states that it was “Adam Smith, the father of industrial capitalism, who felt that people were naturally lazy and would work only for pay. ‘It is the interest of every man,’ he wrote in 1776 in The Wealth of Nations, ‘to live as much at his ease as he can.”’

That is a fairly brutal assessment that leaves me feeling parched for more meaningful work.

But it is why the Times opinion writer, Barry Schwartz, adds “Work is (still) structured on the assumption that we do it only because we have to. The call center employee is monitored to ensure that he ends each call quickly. The office worker’s keystrokes are overseen to guarantee productivity.”

There is, however, a different way to approach work. And it’s one of my favorite stories from this article:

About 15 years ago, the Yale organizational behavior professor Amy Wrzesniewski and colleagues studied custodians in a major academic hospital. Though the custodians’ official job duties never even mentioned other human beings, many of them viewed their work as including doing whatever they could to comfort patients and their families and to assist the professional staff members with patient care.

They would joke with patients, calm them down so that nurses could insert IVs, even dance for them. They would help family members of patients find their way around the hospital.

The custodians received no financial compensation for this “extra” work. But this aspect of the job, they said, was what got them out of bed every morning. “I enjoy entertaining the patients,” said one. “That’s what I enjoy the most.”

Now, while I can’t tell you these custodians are Christ followers, I can tell you that their attitude reflects the Godly command to all believers to work as if we are working for the Lord. Here’s the way the apostle Paul said it to the Ephesians:

“Servants, respectfully obey your earthly masters but always with an eye to obeying the real master, Christ. Don’t just do what you have to do to get by, but work heartily, as Christ’s servants doing what God wants you to do. And work with a smile on your face, always keeping in mind that no matter who happens to be giving the orders, you’re really serving God. Good work will get you good pay from the Master, regardless of whether you are slave or free.” Ephesians 6: 5-8, The Message

Do that…and your soul should be able to transform any work into a form of service in the most positive of ways. You might even call your work... a labor of love.

And with that…a Happy Labor Day.

That’s The Way WE Work. Click on the link to the right to connect via Facebook.

Catch “Let’s Talk with Mark Elfstrand" weekday afternoons from 4-6pm on AM 1160 Hope for Your Life. To listen to the live broadcast or a podcast of previous shows click here.